AWIN Feed and specifications
Setting up a feed with AWIN and looking for guidelines on best practice?
You’ve come to the right place, we’ll list the details and dig into common pitfalls and struggles other encounter and how to make sure to live up to network and affiliate expectations for the best performance.
Want to easily setup your feed? Read more about our platform.
Now let’s dive into it and AWIN is one of the largest and has enormous reach, why mapping your feed correctly is so important.
Common struggles: Getting “base_price” and “price” right, availability format, feed size, data inconsistency, broken links, out_of_stock products, correct data mapping.
If you have other difficulties, do not hesitate reaching out, we have the solution to integrate you without problems setting up your affiliate program!
| Header Column | Importance | Common Input Format |
|---|---|---|
| product_id | Mandatory | Alphanumeric string (e.g., “P12345”) |
| product_name | Mandatory | Text string (e.g., “Wireless Headphones”) |
| description | Mandatory | Long text (e.g., “These headphones offer high fidelity sound…”) |
| price | Mandatory | Decimal number (e.g., “99.99”) |
| deep_link | Mandatory | URL string (e.g., “https://example.com/product”) |
| image_url | Mandatory | URL string (e.g., “https://example.com/image.jpg”) |
| base_price | Optional | Decimal number (e.g., “129.99”) |
| in_stock | Optional | Boolean (e.g., “true”/”false” or “1”/”0″) |
| brand_name | Optional | Text string (e.g., “Sony”) |
| currency | Optional | Text string (ISO currency code, e.g., “USD”, “GBP”) |
| delivery_cost | Optional | Decimal number or text (e.g., “4.99” or “Free”) |
| merchant_category | Optional | Text string (e.g., “Electronics”) |
| mpn | Optional | Alphanumeric string (Manufacturer Part Number, e.g., “MPN12345”) |
| ean | Optional | Numeric string (European Article Number, e.g., “1234567890123”) |
| isbn | Optional | Numeric string (ISBN-13 format, e.g., “9781234567897”) |
| product_gtin | Optional | Numeric string (GTIN-14 format, e.g., “12345678901234”) |
| condition | Optional | Text string (e.g., “new”, “used”, “refurbished”) |
| colour | Optional | Text string (e.g., “black”, “red”) |
| product_type | Optional | Text string (e.g., “Headphones”) |
| product_short_description | Optional | Short text (e.g., “High-quality sound in a compact form”) |
| language | Optional | Text string (ISO language code, e.g., “en”, “fr”) |
| rating | Optional | Decimal or integer (e.g., “4.5” or “4”) |
| review | Optional | Text string (e.g., “Great product, very comfortable…”) |
| saving | Optional | Decimal or percentage string (e.g., “10%” or “25.00”) |